Design Evolution of Stowaway Sea Stars

As a family we’ve always loved exploring tide pools, and we’ve been fascinated be sea creatures like starfish, anemones & crabs.  The Stowaway story began as a bedtime story to our 4 kids when we lived in the Northwest and imagined what it would be like for a Starfish to explore our world out of the sea. Cover

Together we came up with other fun Stowaway stories including “Doug the Supersonic Slug”, “The Tree-frog from Tallahassee”, “Lester the Lazy Lizard” and “Bumper Crabs”, among others, all relating the tales of critter characters riding on family cars.  We hope to publish some of those stories and others along with their magnetic ride-along characters in the near future.

IMG_2531As a travel companion to the Stowaway Sea Star story, we developed our own magnetic ride-along Sea Stars to ride on outside of the car. At first this was just for our own amusement and we started with a more realistic looking Starfish made by hand at home. We used Latex Rubber on the outside with disk magnets inside.  They looked so realistic people asked if that was a real starfish on our car and how it got there?

IMG_1931This became more fun and we tested different materials & magnets to ensure they would stay on the car for long drives; (they never did come off on a trip).  The first few were near salmon-colored, but we tried purple & magenta trying new materials like silicone & urethane.
The designs began to evolve as we wanted to include a face with some character & personality. 

Evolution of Stowawy CharactersFinally, we turned to the Product Design experts @ Klugonyx in Salt Lake who helped us develop our latest design, featuring an adventuresome character with personality & charm.  They created a beautiful design and helped identify the best materials that balance the need for durability and kid/family friendly design.

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Sea Star ColorWe road tested (& kid tested) various materials, colors & powerful magnets till we settled on a very durable, UV resistant, yet fun & bendy translucent urethane rubber with embedded neodymium magnets and 4 color choices. Two colors are translucent red a purple and the other two Florescent Yellow and ‘Florange’ (both of which glow brilliantly under UV light!).   Our Sea Stars have traveled thousands of miles under all weather conditions and stood up to the most rigorous abuse, we proudly offer the world’s first and best Stowaway Explorers designed to ride on your family car.

Stowaway ComboThese character toys are not only charming and vibrant, but easy to see on your car and start great conversations about this emerging Stowaway movement.  Plus they make it easier to find your car in the parking lot. 😉

Sign up today to pre-order yours.



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